POINT NUMBER THREE ON THE “INCREASE YOUR VISIBILITY” LIST

So I introduced you to my Etsy shop (1), and the previous blog published here will be a guest blog (2) on maybe two sites, one later this week.

The marketing genius that I am following to fame and fortune says that viewers want to see my studio, and how it works.  Gawd.  It is a mess.

We built this big barn, and at first it was simply going to be storage for my tile, which is mostly laid in the summer, Glenn’s studio, and storage for Glenn’s toys.  Trucks, cars.

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Above is a portion of Glenn’s studio, which was planned in the barn design.  The metal walls are in, baseboard heat installed which we never use.

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My area in the barn was never to be a studio, it was for the storage of tile, won by dumpster diving.

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You can see a bit of the tile on the left, on shelves.  These shelves are sixty feet long and go all the way up to the front of the barn.  This is the back left, and there is a garage door to let light in as well as high windows.  Glenn’s studio is in the front right of the barn.  I am second class for sure, and looking at this image, act like it!

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But not this chair.  It is totally first class, and is my studio chair.  I love it and found it in a dumpster. You can see where I sit above, behind the tilting window which still has its glass.

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I sit in the fine chair and stare at a plywood wall which has a piece in progress on it.  Above, we are looking at the side of a big piece, bigger than normal these days.  I do not take good care of my tools, unfortunately.  They are used so much, they are almost never put away.

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Here is the piece now in the studio, the object of my staring from the chair.  These window frames are BIG.  Bigger than normal.  The dark one measures 43″ x 33″ and the aluminum screen is 29′ x 25″.  The table legs are 21 inches long.  I have had trouble using these biggest windows, but last week figured the problem out.  With a bigger window, all the other elements have to be to scale.  Duuuh.

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This piece actually fell on the floor last night after a stupid move by its creator.  Good thing I have these pictures.

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The last evaluation happens upstairs in the gallery where the walls are neutral.  Now to go pick up the big piece off the floor.

 

LET’S START WITH THE BLOG

We are thick with work.  It must move.  And all ways of selling work, I hate.  Entering shows, paying jury fees, shipping work off on a little vacation and then back, usually the worst for wear, never again.  Paying a gallery half of the sales price, no more.  Craft shows??  NO.  I have done all this and it is a new day.

We have a gallery half-built.  Personally, inviting friends and acquaintances to come and look is just embarrassing.  Money sucks.  Really.

And then there is the tool of the web.  This is difficult too, thinking about “views” and “tags” and algorithms.  Very frightening.  I see what my artist friends are doing with this, and it can be good.

Yesterday I stumbled on a list of ten things to do to increase views in your Etsy shop.  I have one and have never mentioned it to anyone.  Totally unsuitable for this kind of blowing of one’s own horn, we will give it a try.

One point on list of ten things is to blog.  Well, I have a blog (obviously), and know how to do it.  What a perfect starting point.  Start with what you know.  The genius of the list says to talk about the work, show the space where you make it, all that.

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So here is work sitting on pedestals laying on their sides, reaching down the length of the gallery.  At this point, we have one screw in the wall to support hanging for photography.  It does not work for all sizes of this work made from wooden windows.

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Above is the gallery space in progress where the ceiling is partially in.  There are five windows, much like the ones from which I am making this work, down both sides.

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This piece is called “Green Square” and it is a deep relief projecting from the wall.  To catch the depth, I also catch a part of a window.  It’s always something.

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Only the side walls and ceiling on the second story of this barn have sheet rock.  In the front and back there is just space.  You can look down to the first story.  Definitely no parties until Glenn makes his proposed steel banisters.  Glenn had this little bar, and behind it is an old art fair screen from many moons ago.  I love what light does through the slats, but would never hang a work of art on something like this.  This must have been from Glenn’s high school years.

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Here is what the front and back walls look like.  Bare.  We are standing in Glenn’s studio looking up at the new gallery space.

Finishing off, here are more views of the piece called “Green Square”.

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Aside from the windows, the piece includes a printing block (the green square) a china cup and dowels.  Color exists here in the paint used on the windows in their former life, sanded in places and varnished to keep the history.

And my Etsy shop is  https://manipulatedrust.etsy.com .